A new notebook...?
We have just received the Moleskine Evernote notebook range. This has been talked about quite a bit of late, and has been one of the most searched-for items on our website for the past couple of months. Only just arrived in the UK, it came in last week and my first reaction was 'what is it?'. I mentioned it in our newsletter, but really I wanted to get it out and play with it. Possibly more than any other stationery item this one needed some thinking. So I set about it, and this is what I found.
My first step was to understand what Evernote is, and how the notebook relates to it. Evernote is an online service for keeping all your documents and ideas in one place, for storage, transferring from device to device, or just to share with others. I couldn't quite get Evernote at first, but then I took a look at some videos on their website and it started to make a bit more sense. Maybe it leans towards a more creative-based way of working (hence the Moleskine tie-in) but I now feel I can see why people would use Evernote rather than just save items to a memory stick or upload to a cloud storage facility. Think of it as a great way to put ideas of interest all in one location. Pinterest is a fab way of putting visual ideas in one place, but what if you want to also throw in some Word docs, a whole web page and maybe the doodles from your notebook?
I guess this is where the Moleskine Evernote started to make a bit more sense to me - upload the important pages from your book and see them anywhere, share them with anyone. However, this is where I hit something of a brick wall with the Moleskine Evernote books. We have also received a few sample copies of the new Whitelines Link books. These are basically the same idea, but they work in a very different way. In fact, they work. The Moleskine books just don't seem to, to me. The Whitelines books have a square symbol in each corner which act a bit like a QR code, and the page scans perfectly, and the page background doesn't so you get a nice clean white page. The Moleskine books don't seem to have any such alignment tools, so they upload more like a wonky photo.
And then you get to the cost. The reason for the high price tag on the Moleskine books is that they include 3 months worth of Evernote Premium (£4/month normally). If you take Evernote seriously then this might make sense - hi-res photo uploads, larger files, offline downloads etc etc. But to test it out you can get a free Evernote account, so what does the Moleskine book get you if you are a beginner at this? Not much really. The Whitelines are about a fiver and can also upload to Evernote.
I am possibly sold on the idea of Evernote, although it may just be another app and website to add to the burden of daily life rather than ease it. We'll see. If anyone has any experiences of the Moleskine Evernote books and wants to share them, or has any experience of using Evernote (good or bad) please let me know.